{"title":"Pravana","description":"\u003cp data-pm-slice=\"1 1 []\"\u003e\u003cspan\u003eDiscover the complete range of Pravana professional hair care products at Salon Brandz, your trusted source for salon-quality beauty supplies in Canada. Pravana is renowned for its innovative hair color systems, including the iconic VIVIDS fashion shades, ChromaSilk permanent color, and Nevo color care line that delivers exceptional results for both professional stylists and at-home enthusiasts. From bond-protecting treatments to styling essentials, Pravana combines cutting-edge technology with salon-proven formulas. Whether you're a licensed stylist seeking reliable color performance or a home user wanting professional-grade results, our 100% authentic Pravana collection has everything you need to create stunning, vibrant hair transformations.\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"pravana-chromasilk-express-tones-ash-90ml","title":"Pravana - ChromaSilk Express Tones - Ash - 90ml","description":"\u003cp\u003eTrue-to-tone, ammonia-free, tones in 5 minutes or less for blondes series \u0026amp; 5-15 minute tones for brunettes series.\u003c\/p\u003e\u003cp\u003ePravana ChromaSilk Express Tones Ash - 90ml\u003cbr\u003eCool\/Green Base. Demi-permanent.\u003cbr\u003eDesigned to create rich and deep tones with lower-level deposit, these innovative formulas provide stunning results. Whether you have light or dark hair, the Express Tones After Dark collection is formulated to deposit on any level, allowing you to achieve the desired depth and intensity.\u003cbr\u003ePRAVANA's ammonia-free 5-15 minute tones are perfect for brunettes seeking rich, lower-level deposits on hair levels 7 and below. With their true-to-tone formulation and ammonia-free formula, these tones deliver exceptional results. \u003cbr\u003e\u003cbr\u003eLong-lasting tones that only take 5 to 15 minutes at the shampoo bowl to create!\u003cbr\u003eMulti-use capabilities that allow for lowlighting, shadow roots, filling, enhancing or diminishing tones, and more!\u003cbr\u003e7.5 oz of working product provide a cost savings of $0.88 per mixed oz.\u003cbr\u003e5 minutes will deposit to a level 7.\u003cbr\u003e10 minutes will deposit to a level 6.\u003cbr\u003e15 minutes will deposit to a level 5.\u003cbr\u003e\u003cbr\u003eHow To\u003cbr\u003e\u003cbr\u003eShampoo and towel dry hair. Mix chosen shade with Zero Lift Developer at a 1 : 1½ ratio.\u003cbr\u003eApply at the shampoo bowl with a brush and bowl, or with a bottle applicator.\u003cbr\u003eLeave on for the indicated time needed to achieve the target level.\u003cbr\u003eRinse, condition and style as desired.\u003c\/p\u003e","brand":"Pravana","offers":[{"title":"Default Title","offer_id":47471169142836,"sku":"PVCSETASH","price":14.39,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0747\/1366\/1492\/files\/pravana-chromasilk-express-tones-ash-90ml_9d50c42a-45f1-4723-a1e5-3ebcfd4418c2.jpg?v=1770141002"},{"product_id":"pravana-chromasilk-express-tones-beige-90ml","title":"Pravana - ChromaSilk Express Tones - Beige - 90ml","description":"\u003cp\u003eTrue-to-tone, ammonia-free, tones in 5 minutes or less for blondes series \u0026amp; 5-15 minute tones for brunettes series.\u003c\/p\u003e\u003cp\u003ePravana ChromaSilk Express Tones Beige - 90ml\u003cbr\u003eBlue\/Violet Base. Demi-permanent.\u003cbr\u003eDesigned to create rich and deep tones with lower-level deposit, these innovative formulas provide stunning results. Whether you have light or dark hair, the Express Tones After Dark collection is formulated to deposit on any level, allowing you to achieve the desired depth and intensity.\u003cbr\u003ePRAVANA's ammonia-free 5-15 minute tones are perfect for brunettes seeking rich, lower-level deposits on hair levels 7 and below. With their true-to-tone formulation and ammonia-free formula, these tones deliver exceptional results. \u003cbr\u003e\u003cbr\u003eLong-lasting tones that only take 5 to 15 minutes at the shampoo bowl to create!\u003cbr\u003eMulti-use capabilities that allow for lowlighting, shadow roots, filling, enhancing or diminishing tones, and more!\u003cbr\u003e7.5 oz of working product provide a cost savings of $0.88 per mixed oz.\u003cbr\u003e5 minutes will deposit to a level 7.\u003cbr\u003e10 minutes will deposit to a level 6.\u003cbr\u003e15 minutes will deposit to a level 5.\u003cbr\u003e\u003cbr\u003eHow To\u003cbr\u003e\u003cbr\u003eShampoo and towel dry hair. Mix chosen shade with Zero Lift Developer at a 1 : 1½ ratio.\u003cbr\u003eApply at the shampoo bowl with a brush and bowl, or with a bottle applicator.\u003cbr\u003eLeave on for the indicated time needed to achieve the target level.\u003cbr\u003eRinse, condition and style as desired.\u003c\/p\u003e","brand":"Pravana","offers":[{"title":"Default Title","offer_id":47471169175604,"sku":"PVCSETBEIGE","price":14.39,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0747\/1366\/1492\/files\/pravana-chromasilk-express-tones-beige-90ml.jpg?v=1770141005"},{"product_id":"pravana-chromasilk-express-tones-clear-90ml","title":"Pravana - ChromaSilk Express Tones - Clear - 90ml","description":"\u003cp\u003eNo Pigment, use to dilute tone or if more time for application is needed. True-to-tone, ammonia free, tones in 5 minutes or less.\u003c\/p\u003e\u003cp\u003ePravana ChromaSilk Express Tones Clear - 90ml\u003cbr\u003eNo Pigment, use to dilute tone or if more time for application is needed.\u003cbr\u003eDesigned to create rich and deep tones with lower-level deposit, these innovative formulas provide stunning results. Whether you have light or dark hair, the Express Tones After Dark collection is formulated to deposit on any level, allowing you to achieve the desired depth and intensity.\u003cbr\u003ePRAVANA's ammonia-free 5-15 minute tones are perfect for brunettes seeking rich, lower-level deposits on hair levels 7 and below. With their true-to-tone formulation and ammonia-free formula, these tones deliver exceptional results. \u003cbr\u003e\u003cbr\u003eLong-lasting tones that only take 5 to 15 minutes at the shampoo bowl to create!\u003cbr\u003eMulti-use capabilities that allow for lowlighting, shadow roots, filling, enhancing or diminishing tones, and more!\u003cbr\u003e7.5 oz of working product provide a cost savings of $0.88 per mixed oz.\u003cbr\u003e5 minutes will deposit to a level 7.\u003cbr\u003e10 minutes will deposit to a level 6.\u003cbr\u003e15 minutes will deposit to a level 5.\u003cbr\u003e\u003cbr\u003eHow To\u003cbr\u003e\u003cbr\u003eShampoo and towel dry hair. Mix chosen shade with Zero Lift Developer at a 1 : 1½ ratio.\u003cbr\u003eApply at the shampoo bowl with a brush and bowl, or with a bottle applicator.\u003cbr\u003eLeave on for the indicated time needed to achieve the target level.\u003cbr\u003eRinse, condition and style as desired.\u003c\/p\u003e","brand":"Pravana","offers":[{"title":"Default Title","offer_id":47471169208372,"sku":"PVCSETCLEAR","price":14.39,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0747\/1366\/1492\/files\/pravana-chromasilk-express-tones-clear-90ml.jpg?v=1770141006"},{"product_id":"pravana-chromasilk-express-tones-dark-mahogany-90ml","title":"Pravana - ChromaSilk Express Tones - Dark Mahogany - 90ml","description":"\u003cp\u003eTrue-to-tone, ammonia-free, tones in 5 minutes or less for blondes series \u0026amp; 5-15 minute tones for brunettes series.\u003c\/p\u003e\u003cp\u003ePravana ChromaSilk Express Tones Dark Mahogany - 90ml\u003cbr\u003eAfter Dark Mahogany - Brunette. Demi-permanent.\u003cbr\u003eHigh-shine, fast-acting, progressive demi-permanent tones made for rich, deep, lower-level deposit. \u003cbr\u003eDesigned to create rich and deep tones with lower-level deposit, these innovative formulas provide stunning results. Whether you have light or dark hair, the Express Tones After Dark collection is formulated to deposit on any level, allowing you to achieve the desired depth and intensity.\u003cbr\u003ePRAVANA's ammonia-free 5-15 minute tones are perfect for brunettes seeking rich, lower-level deposits on hair levels 7 and below. With their true-to-tone formulation and ammonia-free formula, these tones deliver exceptional results. \u003cbr\u003e\u003cbr\u003eLong-lasting tones that only take 5 to 15 minutes at the shampoo bowl to create!\u003cbr\u003eMulti-use capabilities that allow for lowlighting, shadow roots, filling, enhancing or diminishing tones, and more!\u003cbr\u003e7.5 oz of working product provide a cost savings of $0.88 per mixed oz.\u003cbr\u003e5 minutes will deposit to a level 7.\u003cbr\u003e10 minutes will deposit to a level 6.\u003cbr\u003e15 minutes will deposit to a level 5.\u003cbr\u003e\u003cbr\u003eHow To\u003cbr\u003e\u003cbr\u003eShampoo and towel dry hair. Mix chosen shade with Zero Lift Developer at a 1 : 1½ ratio.\u003cbr\u003eApply at the shampoo bowl with a brush and bowl, or with a bottle applicator.\u003cbr\u003eLeave on for the indicated time needed to achieve the target level.\u003cbr\u003eRinse, condition and style as desired.\u003c\/p\u003e","brand":"Pravana","offers":[{"title":"Default Title","offer_id":47471169241140,"sku":"PVCSETDMAH","price":14.39,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0747\/1366\/1492\/files\/pravana-chromasilk-express-tones-dark-mahogany-90ml.jpg?v=1770141007"},{"product_id":"pravana-chromasilk-express-tones-neutral-ash-90ml","title":"Pravana - ChromaSilk Express Tones - Neutral Ash - 90ml","description":"\u003cp\u003eTrue-to-tone, ammonia-free, tones in 5 minutes or less for blondes series \u0026amp; 5-15 minute tones for brunettes series.\u003c\/p\u003e\u003cp\u003ePravana ChromaSilk Express Tones Neutral Ash - 90ml\u003cbr\u003eAfter Dark Neutral Ash - Brunette. Demi-permanent.\u003cbr\u003eHigh-shine, fast-acting, progressive demi-permanent tones made for rich, deep, lower-level deposit.\u003cbr\u003eDesigned to create rich and deep tones with lower-level deposit, these innovative formulas provide stunning results. Whether you have light or dark hair, the Express Tones After Dark collection is formulated to deposit on any level, allowing you to achieve the desired depth and intensity.\u003cbr\u003ePRAVANA's ammonia-free 5-15 minute tones are perfect for brunettes seeking rich, lower-level deposits on hair levels 7 and below. With their true-to-tone formulation and ammonia-free formula, these tones deliver exceptional results. \u003cbr\u003e\u003cbr\u003eLong-lasting tones that only take 5 to 15 minutes at the shampoo bowl to create!\u003cbr\u003eMulti-use capabilities that allow for lowlighting, shadow roots, filling, enhancing or diminishing tones, and more!\u003cbr\u003e7.5 oz of working product provide a cost savings of $0.88 per mixed oz.\u003cbr\u003e5 minutes will deposit to a level 7.\u003cbr\u003e10 minutes will deposit to a level 6.\u003cbr\u003e15 minutes will deposit to a level 5.\u003cbr\u003e\u003cbr\u003eHow To\u003cbr\u003e\u003cbr\u003eShampoo and towel dry hair. Mix chosen shade with Zero Lift Developer at a 1 : 1½ ratio.\u003cbr\u003eApply at the shampoo bowl with a brush and bowl, or with a bottle applicator.\u003cbr\u003eLeave on for the indicated time needed to achieve the target level.\u003cbr\u003eRinse, condition and style as desired.\u003c\/p\u003e","brand":"Pravana","offers":[{"title":"Default Title","offer_id":47471169273908,"sku":"PVCSETSMSIL","price":14.39,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0747\/1366\/1492\/files\/pravana-chromasilk-express-tones-neutral-ash-90ml.jpg?v=1770141009"},{"product_id":"pravana-chromasilk-express-tones-neutral-pearl-90ml","title":"Pravana - ChromaSilk Express Tones - Neutral Pearl - 90ml","description":"\u003cp\u003eTrue-to-tone, ammonia-free, tones in 5 minutes or less for blondes series \u0026amp; 5-15 minute tones for brunettes series.\u003c\/p\u003e\u003cp\u003ePravana ChromaSilk Express Tones Neutral Pearl - 90ml\u003cbr\u003eAfter Dark Neutral Pearl - Brunette Demi-permanent.\u003cbr\u003eHigh-shine, fast-acting, progressive demi-permanent tones made for rich, deep, lower-level deposit. \u003cbr\u003eDesigned to create rich and deep tones with lower-level deposit, these innovative formulas provide stunning results. Whether you have light or dark hair, the Express Tones After Dark collection is formulated to deposit on any level, allowing you to achieve the desired depth and intensity.\u003cbr\u003ePRAVANA's ammonia-free 5-15 minute tones are perfect for brunettes seeking rich, lower-level deposits on hair levels 7 and below. With their true-to-tone formulation and ammonia-free formula, these tones deliver exceptional results. \u003cbr\u003e\u003cbr\u003eLong-lasting tones that only take 5 to 15 minutes at the shampoo bowl to create!\u003cbr\u003eMulti-use capabilities that allow for lowlighting, shadow roots, filling, enhancing or diminishing tones, and more!\u003cbr\u003e7.5 oz of working product provide a cost savings of $0.88 per mixed oz.\u003cbr\u003e5 minutes will deposit to a level 7.\u003cbr\u003e10 minutes will deposit to a level 6.\u003cbr\u003e15 minutes will deposit to a level 5.\u003cbr\u003e\u003cbr\u003eHow To\u003cbr\u003e\u003cbr\u003eShampoo and towel dry hair. Mix chosen shade with Zero Lift Developer at a 1 : 1½ ratio.\u003cbr\u003eApply at the shampoo bowl with a brush and bowl, or with a bottle applicator.\u003cbr\u003eLeave on for the indicated time needed to achieve the target level.\u003cbr\u003eRinse, condition and style as desired.\u003c\/p\u003e","brand":"Pravana","offers":[{"title":"Default Title","offer_id":47471169306676,"sku":"PVCSETNEUPEARL","price":14.39,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0747\/1366\/1492\/files\/pravana-chromasilk-express-tones-neutral-pearl-90ml.jpg?v=1770141010"},{"product_id":"pravana-chromasilk-express-tones-pearl-90ml","title":"Pravana - ChromaSilk Express Tones - Pearl - 90ml","description":"\u003cp\u003eTrue-to-tone, ammonia-free, tones in 5 minutes or less for blondes series \u0026amp; 5-15 minute tones for brunettes series.\u003c\/p\u003e\u003cp\u003ePravana ChromaSilk Express Tones Pearl - 90ml\u003cbr\u003eSilver\/Pink Base. Demi-permanent.\u003cbr\u003eDesigned to create rich and deep tones with lower-level deposit, these innovative formulas provide stunning results. Whether you have light or dark hair, the Express Tones After Dark collection is formulated to deposit on any level, allowing you to achieve the desired depth and intensity.\u003cbr\u003ePRAVANA's ammonia-free 5-15 minute tones are perfect for brunettes seeking rich, lower-level deposits on hair levels 7 and below. With their true-to-tone formulation and ammonia-free formula, these tones deliver exceptional results. \u003cbr\u003e\u003cbr\u003eLong-lasting tones that only take 5 to 15 minutes at the shampoo bowl to create!\u003cbr\u003eMulti-use capabilities that allow for lowlighting, shadow roots, filling, enhancing or diminishing tones, and more!\u003cbr\u003e7.5 oz of working product provide a cost savings of $0.88 per mixed oz.\u003cbr\u003e5 minutes will deposit to a level 7.\u003cbr\u003e10 minutes will deposit to a level 6.\u003cbr\u003e15 minutes will deposit to a level 5.\u003cbr\u003e\u003cbr\u003eHow To\u003cbr\u003e\u003cbr\u003eShampoo and towel dry hair. Mix chosen shade with Zero Lift Developer at a 1 : 1½ ratio.\u003cbr\u003eApply at the shampoo bowl with a brush and bowl, or with a bottle applicator.\u003cbr\u003eLeave on for the indicated time needed to achieve the target level.\u003cbr\u003eRinse, condition and style as desired.\u003c\/p\u003e","brand":"Pravana","offers":[{"title":"Default Title","offer_id":47471169437748,"sku":"PVCSETPEARL","price":14.39,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0747\/1366\/1492\/files\/pravana-chromasilk-express-tones-pearl-90ml.jpg?v=1770141012"},{"product_id":"pravana-chromasilk-express-tones-smokey-silver-90ml","title":"Pravana - ChromaSilk Express Tones - Smokey Silver - 90ml","description":"\u003cp\u003eTrue-to-tone, ammonia-free, tones in 5 minutes or less for blondes series \u0026amp; 5-15 minute tones for brunettes series.\u003c\/p\u003e\u003cp\u003ePravana ChromaSilk Express Tones Smokey Silver - 90ml\u003cbr\u003eViolet- Silver Base. Demi-permanent.\u003cbr\u003eDesigned to create rich and deep tones with lower-level deposit, these innovative formulas provide stunning results. Whether you have light or dark hair, the Express Tones After Dark collection is formulated to deposit on any level, allowing you to achieve the desired depth and intensity.\u003cbr\u003ePRAVANA's ammonia-free 5-15 minute tones are perfect for brunettes seeking rich, lower-level deposits on hair levels 7 and below. With their true-to-tone formulation and ammonia-free formula, these tones deliver exceptional results. \u003cbr\u003e\u003cbr\u003eLong-lasting tones that only take 5 to 15 minutes at the shampoo bowl to create!\u003cbr\u003eMulti-use capabilities that allow for lowlighting, shadow roots, filling, enhancing or diminishing tones, and more!\u003cbr\u003e7.5 oz of working product provide a cost savings of $0.88 per mixed oz.\u003cbr\u003e5 minutes will deposit to a level 7.\u003cbr\u003e10 minutes will deposit to a level 6.\u003cbr\u003e15 minutes will deposit to a level 5.\u003cbr\u003e\u003cbr\u003eHow To\u003cbr\u003e\u003cbr\u003eShampoo and towel dry hair. Mix chosen shade with Zero Lift Developer at a 1 : 1½ ratio.\u003cbr\u003eApply at the shampoo bowl with a brush and bowl, or with a bottle applicator.\u003cbr\u003eLeave on for the indicated time needed to achieve the target level.\u003cbr\u003eRinse, condition and style as desired.\u003c\/p\u003e","brand":"Pravana","offers":[{"title":"Default Title","offer_id":47471169470516,"sku":"PVCSETSMSIL","price":14.39,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0747\/1366\/1492\/files\/pravana-chromasilk-express-tones-smokey-silver-90ml.jpg?v=1770141013"},{"product_id":"pravana-chromasilk-express-tones-violet-90ml","title":"Pravana - ChromaSilk Express Tones - Violet - 90ml","description":"\u003cp\u003eTrue-to-tone, ammonia-free, tones in 5 minutes or less for blondes series \u0026amp; 5-15 minute tones for brunettes series.\u003c\/p\u003e\u003cp\u003ePravana ChromaSilk Express Tones Violet - 90ml\u003cbr\u003eViolet Base with a slight pink tone. Demi-permanent.\u003cbr\u003eDesigned to create rich and deep tones with lower-level deposit, these innovative formulas provide stunning results. Whether you have light or dark hair, the Express Tones After Dark collection is formulated to deposit on any level, allowing you to achieve the desired depth and intensity.\u003cbr\u003ePRAVANA's ammonia-free 5-15 minute tones are perfect for brunettes seeking rich, lower-level deposits on hair levels 7 and below. With their true-to-tone formulation and ammonia-free formula, these tones deliver exceptional results. \u003cbr\u003e\u003cbr\u003eLong-lasting tones that only take 5 to 15 minutes at the shampoo bowl to create!\u003cbr\u003eMulti-use capabilities that allow for lowlighting, shadow roots, filling, enhancing or diminishing tones, and more!\u003cbr\u003e7.5 oz of working product provide a cost savings of $0.88 per mixed oz.\u003cbr\u003e5 minutes will deposit to a level 7.\u003cbr\u003e10 minutes will deposit to a level 6.\u003cbr\u003e15 minutes will deposit to a level 5.\u003cbr\u003e\u003cbr\u003eHow To\u003cbr\u003e\u003cbr\u003eShampoo and towel dry hair. Mix chosen shade with Zero Lift Developer at a 1 : 1½ ratio.\u003cbr\u003eApply at the shampoo bowl with a brush and bowl, or with a bottle applicator.\u003cbr\u003eLeave on for the indicated time needed to achieve the target level.\u003cbr\u003eRinse, condition and style as desired.\u003c\/p\u003e","brand":"Pravana","offers":[{"title":"Default Title","offer_id":47471169503284,"sku":"PVCSETVIOLET","price":14.39,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0747\/1366\/1492\/files\/pravana-chromasilk-express-tones-violet-90ml.jpg?v=1770141015"},{"product_id":"pravana-chromasilk-vivids-neon-pink-90ml","title":"Pravana - ChromaSilk Vivids - Neon Pink - 90ml","description":"\u003cp\u003eThe ChromaSilk VIVIDS Neons collection offers semi-permanent, non-oxidative hair color designed to be used without a developer.\u003c\/p\u003e\u003cp\u003ePravana ChromaSilk Vivids Neon Pink - 90ml\u003cbr\u003eThe ChromaSilk VIVIDS Neons collection features special dye pigments that emulate vibrant highlighter shades. Whether used alone for attention-grabbing looks or added to VIVIDS formulas for an extra burst of color, these shades are sure to make a statement!\u003cbr\u003e\u003cbr\u003eThe industry’s largest semi-permanent creative color collection.\u003cbr\u003eBlack light reactive.\u003cbr\u003e\u003cbr\u003eHow To\u003cbr\u003e\u003cbr\u003eWear suitable gloves to prevent staining. Do not mix with developer.\u003cbr\u003eFor best results of VIVIDS color, pre-lighten hair to the indicated lifting level using PRAVANA Pure Light series.\u003cbr\u003eProcess 20-30 min at room temperature.\u003cbr\u003eRinse with cool water until water runs clear and condition with care regimen.\u003cbr\u003e\u003cbr\u003eIngredients\u003cbr\u003eAqua (Water, Eau),Cetearyl Alcohol,Ethoxydiglycol,Cetrimonium Chloride,PEG-40 Hydrogenated Castor Oil,Paraffinum Liquidum (Mineral Oil, Huile Minérale),Parfum (Fragrance),Simethicone,Panthenol,Methylparaben,Imidazolidinil Urea,HC Blue No. 15,Lanolin (Lanolin Alcohol),Oleyl Alcohol,Basic Blue 99,Methylchloroisothiazolinone,Alcohol,Methylisothiazolinone,Hydrolyzed Keratin,Ethyl Ester of Hydrolyzed Silk\u003c\/p\u003e","brand":"Pravana","offers":[{"title":"Default Title","offer_id":47471169536052,"sku":"PVCSVVNPINK-16L","price":14.39,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0747\/1366\/1492\/files\/pravana-chromasilk-vivids-neon-pink-90ml_29ce320c-362e-4b2d-b4a6-c2f5fbfe0520.jpg?v=1770141016"},{"product_id":"pravana-chromasilk-vivids-silver-90ml","title":"Pravana - ChromaSilk Vivids - Silver - 90ml","description":"\u003cp\u003eThe ChromaSilk VIVIDS range consists of non-oxidative, semi-permanent hair colors specifically formulated to be used without a developer.\u003c\/p\u003e\u003cp\u003ePravana ChromaSilk Vivids Original Silver - 90ml\u003cbr\u003ePRAVANA, a pioneering force in the creative color category, has gained recognition for its acclaimed VIVIDS collection and boasts one of the industry's most extensive ranges of semi-permanent creative colors. Among them, the Chromasilk VIVIDS Direct Dye stands out as a line of exceptionally vibrant and long-lasting colors. These semi-permanent shades are specifically designed to be applied directly onto clean, dry, pre-lightened hair, without the need for mixing them with a developer. VIVIDS Clear-Dilute can be used to lighten or brighten any of your VIVIDS shades. \u003cbr\u003e\u003cbr\u003eThe industry’s largest semi-permanent creative color collection.\u003cbr\u003eIntermixable with any VIVIDS shade for an array of color creations.\u003cbr\u003e\u003cbr\u003eHow To\u003cbr\u003e\u003cbr\u003eWear suitable gloves to prevent staining.\u003cbr\u003eDo not mix with developer.\u003cbr\u003eFor best results of VIVIDS color, pre-lighten hair to the indicated lifting level using PRAVANA PURE LIGHT series.\u003cbr\u003eProcess 20-30 min at room temperature.\u003cbr\u003eRinse with cool water until water runs clear and condition with care regimen.\u003cbr\u003e\u003cbr\u003eIngredients\u003cbr\u003eAqua (Water, Eau),Cetearyl Alcohol,Ethoxydiglycol,Cetrimonium Chloride,PEG-40 Hydrogenated Castor Oil,Paraffinum Liquidum (Mineral Oil, Huile Minérale),Parfum (Fragrance),Simethicone,Panthenol,Methylparaben,Imidazolidinil Urea,Basic Blue 99,Basic Red 76,Lanolin (Lanolin Alcohol),Oleyl Alcohol,Methylchloroisothiazolinone,Alcohol,Methylisothiazolinone,Hydrolyzed Keratin,Ethyl Ester of Hydrolyzed Silk\u003c\/p\u003e","brand":"Pravana","offers":[{"title":"Default Title","offer_id":47471169568820,"sku":"PVCSVVSILVER","price":16.19,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0747\/1366\/1492\/files\/pravana-chromasilk-vivids-silver-90ml_007dfef7-5a29-495b-9329-cee80230a2fc.jpg?v=1770141017"},{"product_id":"pravana-chromasilk-vivids-everlasting-enchanted-pink-90ml-out-of-stock","title":"Pravana - ChromaSilk Vivids Everlasting - Enchanted Pink - 90ml - Out of Stock","description":"\u003cp\u003ePRAVANA’s next evolution of permanent hair color that bridges the gap between permanent creme hair color and direct dye.\u003c\/p\u003e\u003cp\u003ePravana ChromaSilk Vivids Everlasting Enchanted Pink - 90ml\u003cbr\u003ePRAVANA introduces its latest advancement in permanent hair color, which serves as a bridge between traditional permanent creme hair color and direct dye formulas. This innovative product can be used on its own, blended together with other shades within the range, or mixed with any ChromaSilk Permanent Creme hair color, offering a wide array of beautiful and creative options for your hair coloring needs.\u003cbr\u003e\u003cbr\u003ePermanent VIVIDS hair color.\u003cbr\u003eHeavy dye load with multi- dimensional results.\u003cbr\u003e\u003cbr\u003eHow To\u003cbr\u003e\u003cbr\u003eNo need to use with high volume developer. Use 10 volume for maximum deposit or 20 volume for lighter, brighter results. Levels 1 through 5, use 50% VIVIDS Everlasting shade in order to see the tone it contributes.\u003cbr\u003eLevels 6 through 10, use 25% VIVIDS Everlasting shade in order to see the tone it contributes.\u003cbr\u003eFor up to 100% gray coverage, use 25% VIVIDS Everlasting + 75% ChromaSilk Permanent Creme Hair Color\u003cbr\u003e\u003cbr\u003eIngredients\u003cbr\u003eWater \/ Aqua \/ Eau, Cetearyl Alcohol, Propylene Glycol, Ceteareth-25, PEG-4 Rapeseedamide, Ammonium Hydroxide, Mineral Oil \/ Paraffinum Liquidum \/ Huile Minérale, Ceteth-10 Phosphate, Dicetyl Phosphate, Fragrance (Parfum), Sodium Sulfite, Polyquaternium-22, Amodimethicone, C12-14 Sec-Pareth-7, EDTA, 1-Hydroxyethyl 4,5-Diamino Pyrazole Sulfate, Sodium Hydrosulfite, C12-14 Sec-Pareth-5, 1-Naphthol (CI 76605), Oleyl Alcohol, Dimethicone, Erythorbic Acid, Linalool, Limonene, Acetic Acid, Phenoxyethanol, 6-Amino-2,4-Dichloro-m-Cresol HCl, Lanolin Alcohol, Hippophae Rhamnoides Fruit Oil, Methylparaben, Glycerin, Propanediol, Iodopropynyl Butylcarbamate, Propylparaben, Epimedium Grandiflorum Flower\/Leaf\/Stem Extract, Aletris Farinosa Root Extract, Sodium Benzoate, Citric Acid\u003c\/p\u003e","brand":"Pravana","offers":[{"title":"Default Title","offer_id":47471169634356,"sku":"PVCSVVELENPINK","price":16.19,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0747\/1366\/1492\/files\/pravana-chromasilk-vivids-everlasting-enchanted-pink-90ml-out-of-stock_77eb3ae2-a8c3-4ba3-beaa-c4bd71ae28b4.jpg?v=1770141020"},{"product_id":"pravana-chromasilk-vivids-everlasting-mystic-magenta-90ml","title":"Pravana - ChromaSilk Vivids Everlasting - Mystic Magenta - 90ml","description":"\u003cp\u003ePRAVANA’s next evolution of permanent hair color that bridges the gap between permanent creme hair color and direct dye.\u003c\/p\u003e\u003cp\u003ePravana ChromaSilk Vivids Everlasting Magenta - 90ml\u003cbr\u003ePRAVANA introduces its latest advancement in permanent hair color, which serves as a bridge between traditional permanent creme hair color and direct dye formulas. This innovative product can be used on its own, blended together with other shades within the range, or mixed with any ChromaSilk Permanent Creme hair color, offering a wide array of beautiful and creative options for your hair coloring needs.\u003cbr\u003e\u003cbr\u003ePermanent VIVIDS hair color.\u003cbr\u003eHeavy dye load with multi- dimensional results.\u003cbr\u003e\u003cbr\u003eHow To\u003cbr\u003e\u003cbr\u003eNo need to use with high volume developer. Use 10 volume for maximum deposit or 20 volume for lighter, brighter results. Levels 1 through 5, use 50% VIVIDS Everlasting shade in order to see the tone it contributes.\u003cbr\u003eLevels 6 through 10, use 25% VIVIDS Everlasting shade in order to see the tone it contributes.\u003cbr\u003eFor up to 100% gray coverage, use 25% VIVIDS Everlasting + 75% ChromaSilk Permanent Creme Hair Color\u003cbr\u003e\u003cbr\u003eIngredients\u003cbr\u003eWater \/ Aqua \/ Eau , Cetearyl Alcohol, Propylene Glycol, Ceteareth-25, PEG-4 Rapeseedamide, Ammonium Hydroxide, Mineral Oil \/ Paraffinum Liquidum \/ Huile Minérale, Ceteth-10 Phosphate, Dicetyl Phosphate, Fragrance (Parfum), Sodium Sulfite, 1-Hydroxyethyl 4,5-Diamino Pyrazole Sulfate, Polyquaternium-22, Amodimethicone, C12-14 Sec-Pareth-7, EDTA, 1-Naphthol, Sodium Hydrosulfite, C12-14 Sec-Pareth-5, Oleyl Alcohol, Dimethicone, Erythorbic Acid, Toluene-2,5-Diamine Sulfate, Linalool, Limonene, Acetic Acid, Phenoxyethanol, Lanolin Alcohol, Hippophae Rhamnoides Fruit Oil, Methylparaben, Glycerin, Propanediol, Iodopropynyl Butylcarbamate, Propylparaben, Epimedium Grandiflorum Flower\/Leaf\/Stem Extract, Aletris Farinosa Root Extract, Sodium Benzoate, Citric Acid\u003c\/p\u003e","brand":"Pravana","offers":[{"title":"Default Title","offer_id":47471169667124,"sku":"PVCSVVELMYMAG","price":16.19,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0747\/1366\/1492\/files\/pravana-chromasilk-vivids-everlasting-mystic-magenta-90ml_f3b6ffa4-2ed4-4e10-b938-92891b28df34.jpg?v=1770141021"},{"product_id":"pravana-chromasilk-vivids-everlasting-pastel-potion-90ml","title":"Pravana - ChromaSilk Vivids Everlasting - Pastel Potion - 90ml","description":"\u003cp\u003ePRAVANA’s next evolution of permanent hair color that bridges the gap between permanent creme hair color and direct dye.\u003c\/p\u003e\u003cp\u003ePravana ChromaSilk Vivids Everlasting Pastel Potion - 90ml\u003cbr\u003eTo pastelize tone with Pastel Potion, combine VIVIDS Everlasting Pastel Potion with other VIVIDS Everlasting, or ChromaSilk Permanent Creme Hair Color Shades.\u003cbr\u003eTo achieve 1 level lighter use 1 part of target shade to 3 parts Pastel Potion.\u003cbr\u003e\u003cbr\u003ePermanent VIVIDS hair color.\u003cbr\u003eHeavy dye load with multi- dimensional results.\u003cbr\u003e\u003cbr\u003eHow To\u003cbr\u003e\u003cbr\u003eTo pastelize tone with VIVIDS Everlasting Pastel Potion, combine equal parts VIVIDS Everlasting Pastel Potion with other VIVIDS Everlasting or ChromaSilk Permanent Creme Hair Color Shades.\u003cbr\u003eNo need to use with high volume developer.\u003cbr\u003eUse 10 volume for maximum deposit or 20 volume for lighter, brighter results.\u003cbr\u003eTo use with ChromaSilk Crème Hair Color, mix equal parts VIVIDS Everlasting into ChromaSilk Crème Hair Color to enhance the color.\u003c\/p\u003e","brand":"Pravana","offers":[{"title":"Default Title","offer_id":47471169699892,"sku":"PVCSVVELPASPOT","price":16.19,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0747\/1366\/1492\/files\/pravana-chromasilk-vivids-everlasting-pastel-potion-90ml.jpg?v=1770141023"},{"product_id":"pravana-chromasilk-vivids-everlasting-poison-berry-90ml","title":"Pravana - ChromaSilk Vivids Everlasting - Poison Berry - 90ml","description":"\u003cp\u003ePRAVANA’s next evolution of permanent hair color that bridges the gap between permanent creme hair color and direct dye.\u003c\/p\u003e\u003cp\u003ePravana ChromaSilk Vivids Everlasting Poison Berry - 90ml\u003cbr\u003ePRAVANA introduces its latest advancement in permanent hair color, which serves as a bridge between traditional permanent creme hair color and direct dye formulas. This innovative product can be used on its own, blended together with other shades within the range, or mixed with any ChromaSilk Permanent Creme hair color, offering a wide array of beautiful and creative options for your hair coloring needs.\u003cbr\u003e\u003cbr\u003ePermanent VIVIDS hair color.\u003cbr\u003eHeavy dye load with multi- dimensional results.\u003cbr\u003e\u003cbr\u003eHow To\u003cbr\u003e\u003cbr\u003eNo need to use with high volume developer. Use 10 volume for maximum deposit or 20 volume for lighter, brighter results. Levels 1 through 5, use 50% VIVIDS Everlasting shade in order to see the tone it contributes.\u003cbr\u003eLevels 6 through 10, use 25% VIVIDS Everlasting shade in order to see the tone it contributes.\u003cbr\u003eFor up to 100% gray coverage, use 25% VIVIDS Everlasting + 75% ChromaSilk Permanent Creme Hair Color\u003c\/p\u003e","brand":"Pravana","offers":[{"title":"Default Title","offer_id":47471169732660,"sku":"PVCSVVELPOIBER","price":16.19,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0747\/1366\/1492\/files\/pravana-chromasilk-vivids-everlasting-poison-berry-90ml_4d22caed-f98e-4e20-abb2-552c5a735ec1.jpg?v=1770141024"},{"product_id":"pravana-chromasilk-vivids-everlasting-scarlette-red-90ml","title":"Pravana - ChromaSilk Vivids Everlasting - Scarlette Red - 90ml","description":"\u003cp\u003ePRAVANA’s next evolution of permanent hair color that bridges the gap between permanent creme hair color and direct dye.\u003c\/p\u003e\u003cp\u003ePravana ChromaSilk Vivids Everlasting Scarlette Red - 90ml\u003cbr\u003ePRAVANA introduces its latest advancement in permanent hair color, which serves as a bridge between traditional permanent creme hair color and direct dye formulas. This innovative product can be used on its own, blended together with other shades within the range, or mixed with any ChromaSilk Permanent Creme hair color, offering a wide array of beautiful and creative options for your hair coloring needs.\u003cbr\u003e\u003cbr\u003ePermanent VIVIDS hair color.\u003cbr\u003eHeavy dye load with multi- dimensional results.\u003cbr\u003e\u003cbr\u003eHow To\u003cbr\u003e\u003cbr\u003eNo need to use with high volume developer. Use 10 volume for maximum deposit or 20 volume for lighter, brighter results. Levels 1 through 5, use 50% VIVIDS Everlasting shade in order to see the tone it contributes.\u003cbr\u003eLevels 6 through 10, use 25% VIVIDS Everlasting shade in order to see the tone it contributes.\u003cbr\u003eFor up to 100% gray coverage, use 25% VIVIDS Everlasting + 75% ChromaSilk Permanent Creme Hair Color\u003c\/p\u003e","brand":"Pravana","offers":[{"title":"Default Title","offer_id":47471169765428,"sku":"PVCSVVELSCARED","price":16.19,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0747\/1366\/1492\/files\/pravana-chromasilk-vivids-everlasting-scarlette-red-90ml_1c39b2c5-1556-493d-b415-0b39b316947c.jpg?v=1770141025"},{"product_id":"pravana-chromasilk-vivids-everlasting-violet-reign-90ml","title":"Pravana - ChromaSilk Vivids Everlasting - Violet Reign - 90ml","description":"\u003cp\u003ePRAVANA’s next evolution of permanent hair color that bridges the gap between permanent creme hair color and direct dye.\u003c\/p\u003e\u003cp\u003ePravana ChromaSilk Vivids Everlasting Violet Reign - 90ml\u003cbr\u003ePRAVANA introduces its latest advancement in permanent hair color, which serves as a bridge between traditional permanent creme hair color and direct dye formulas. This innovative product can be used on its own, blended together with other shades within the range, or mixed with any ChromaSilk Permanent Creme hair color, offering a wide array of beautiful and creative options for your hair coloring needs.\u003cbr\u003e\u003cbr\u003ePermanent VIVIDS hair color.\u003cbr\u003eHeavy dye load with multi- dimensional results.\u003cbr\u003e\u003cbr\u003eHow To\u003cbr\u003e\u003cbr\u003eNo need to use with high volume developer. Use 10 volume for maximum deposit or 20 volume for lighter, brighter results. Levels 1 through 5, use 50% VIVIDS Everlasting shade in order to see the tone it contributes.\u003cbr\u003eLevels 6 through 10, use 25% VIVIDS Everlasting shade in order to see the tone it contributes.\u003cbr\u003eFor up to 100% gray coverage, use 25% VIVIDS Everlasting + 75% ChromaSilk Permanent Creme Hair Color\u003c\/p\u003e","brand":"Pravana","offers":[{"title":"Default Title","offer_id":47471169798196,"sku":"PVCSVVELVIOREI","price":16.19,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0747\/1366\/1492\/files\/pravana-chromasilk-vivids-everlasting-violet-reign-90ml_14445ec3-f5aa-489e-844b-ee2356a4ffe2.jpg?v=1770141027"},{"product_id":"pravana-chromasilk-vivids-neon-blue-90ml","title":"Pravana - ChromaSilk Vivids Neon - Blue - 90ml","description":"\u003cp\u003eThe ChromaSilk VIVIDS Neons collection offers semi-permanent, non-oxidative hair color designed to be used without a developer.\u003c\/p\u003e\u003cp\u003ePravana ChromaSilk Vivids Neon Blue - 90ml\u003cbr\u003eThe ChromaSilk VIVIDS Neons collection features special dye pigments that emulate vibrant highlighter shades. Whether used alone for attention-grabbing looks or added to VIVIDS formulas for an extra burst of color, these shades are sure to make a statement!\u003cbr\u003e\u003cbr\u003eThe industry’s largest semi-permanent creative color collection.\u003cbr\u003eBlack light reactive.\u003cbr\u003e\u003cbr\u003eHow To\u003cbr\u003e\u003cbr\u003eWear suitable gloves to prevent staining. Do not mix with developer.\u003cbr\u003eFor best results of VIVIDS color, pre-lighten hair to the indicated lifting level using PRAVANA Pure Light series.\u003cbr\u003eProcess 20-30 min at room temperature.\u003cbr\u003eRinse with cool water until water runs clear and condition with care regimen.\u003cbr\u003e\u003cbr\u003eIngredients\u003cbr\u003eAqua (Water, Eau),Cetearyl Alcohol,Ethoxydiglycol,Cetrimonium Chloride,PEG-40 Hydrogenated Castor Oil,Paraffinum Liquidum (Mineral Oil, Huile Minérale),Parfum (Fragrance),Simethicone,Panthenol,Methylparaben,Imidazolidinil Urea,HC Blue No. 15,Lanolin (Lanolin Alcohol),Oleyl Alcohol,Basic Blue 99,Methylchloroisothiazolinone,Alcohol,Methylisothiazolinone,Hydrolyzed Keratin,Ethyl Ester of Hydrolyzed Silk\u003c\/p\u003e","brand":"Pravana","offers":[{"title":"Default Title","offer_id":47471170256948,"sku":"PVCSVVNBLU-1L","price":16.19,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0747\/1366\/1492\/files\/pravana-chromasilk-vivids-neon-blue-90ml.jpg?v=1770141028"},{"product_id":"pravana-chromasilk-vivids-neon-green-90ml","title":"Pravana - ChromaSilk Vivids Neon - Green - 90ml","description":"\u003cp\u003eThe ChromaSilk VIVIDS Neons collection offers semi-permanent, non-oxidative hair color designed to be used without a developer.\u003c\/p\u003e\u003cp\u003ePravana ChromaSilk Vivids Neon Green - 90ml\u003cbr\u003eThe ChromaSilk VIVIDS Neons collection features special dye pigments that emulate vibrant highlighter shades. Whether used alone for attention-grabbing looks or added to VIVIDS formulas for an extra burst of color, these shades are sure to make a statement!\u003cbr\u003e\u003cbr\u003eThe industry’s largest semi-permanent creative color collection.\u003cbr\u003eBlack light reactive.\u003cbr\u003e\u003cbr\u003eHow To\u003cbr\u003e\u003cbr\u003eWear suitable gloves to prevent staining. Do not mix with developer.\u003cbr\u003eFor best results of VIVIDS color, pre-lighten hair to the indicated lifting level using PRAVANA Pure Light series.\u003cbr\u003eProcess 20-30 min at room temperature.\u003cbr\u003eRinse with cool water until water runs clear and condition with care regimen.\u003cbr\u003e\u003cbr\u003eIngredients\u003cbr\u003eAqua (Water, Eau),Cetearyl Alcohol,Ethoxydiglycol,Cetrimonium Chloride,PEG-40 Hydrogenated Castor Oil,Paraffinum Liquidum (Mineral Oil, Huile Minérale),Parfum (Fragrance),Simethicone,Panthenol,Methylparaben,Imidazolidinil Urea,HC Blue No. 15,Lanolin (Lanolin Alcohol),Oleyl Alcohol,Basic Blue 99,Methylchloroisothiazolinone,Alcohol,Methylisothiazolinone,Hydrolyzed Keratin,Ethyl Ester of Hydrolyzed Silk\u003c\/p\u003e","brand":"Pravana","offers":[{"title":"Default Title","offer_id":47471170289716,"sku":"PVCSVVNGRN","price":16.19,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0747\/1366\/1492\/files\/pravana-chromasilk-vivids-neon-green-90ml.jpg?v=1770141030"},{"product_id":"pravana-chromasilk-vivids-neon-orange-90ml","title":"Pravana - ChromaSilk Vivids Neon - Orange - 90ml","description":"\u003cp\u003eThe ChromaSilk VIVIDS Neons collection offers semi-permanent, non-oxidative hair color designed to be used without a developer.\u003c\/p\u003e\u003cp\u003ePravana ChromaSilk Vivids Neon Orange - 90ml\u003cbr\u003eThe ChromaSilk VIVIDS Neons collection features special dye pigments that emulate vibrant highlighter shades. Whether used alone for attention-grabbing looks or added to VIVIDS formulas for an extra burst of color, these shades are sure to make a statement!\u003cbr\u003e\u003cbr\u003eThe industry’s largest semi-permanent creative color collection.\u003cbr\u003eBlack light reactive.\u003cbr\u003e\u003cbr\u003eHow To\u003cbr\u003e\u003cbr\u003eWear suitable gloves to prevent staining. Do not mix with developer.\u003cbr\u003eFor best results of VIVIDS color, pre-lighten hair to the indicated lifting level using PRAVANA Pure Light series.\u003cbr\u003eProcess 20-30 min at room temperature.\u003cbr\u003eRinse with cool water until water runs clear and condition with care regimen.\u003cbr\u003e\u003cbr\u003eIngredients\u003cbr\u003eAqua (Water, Eau),Cetearyl Alcohol,Ethoxydiglycol,Cetrimonium Chloride,PEG-40 Hydrogenated Castor Oil,Paraffinum Liquidum (Mineral Oil, Huile Minérale),Parfum (Fragrance),Simethicone,Panthenol,Methylparaben,Imidazolidinil Urea,HC Blue No. 15,Lanolin (Lanolin Alcohol),Oleyl Alcohol,Basic Blue 99,Methylchloroisothiazolinone,Alcohol,Methylisothiazolinone,Hydrolyzed Keratin,Ethyl Ester of Hydrolyzed Silk\u003c\/p\u003e","brand":"Pravana","offers":[{"title":"Default Title","offer_id":47471170322484,"sku":"PVCSVVNORG","price":16.19,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0747\/1366\/1492\/files\/pravana-chromasilk-vivids-neon-orange-90ml_888a4a7c-8dca-4b61-a9a7-73c67a3b29ee.jpg?v=1770141032"},{"product_id":"pravana-chromasilk-vivids-neon-yellow-90ml","title":"Pravana - ChromaSilk Vivids Neon - Yellow - 90ml","description":"\u003cp\u003eThe ChromaSilk VIVIDS Neons collection offers semi-permanent, non-oxidative hair color designed to be used without a developer.\u003c\/p\u003e\u003cp\u003ePravana ChromaSilk Vivids Neon Yellow - 90ml\u003cbr\u003eThe ChromaSilk VIVIDS Neons collection features special dye pigments that emulate vibrant highlighter shades. Whether used alone for attention-grabbing looks or added to VIVIDS formulas for an extra burst of color, these shades are sure to make a statement!\u003cbr\u003e\u003cbr\u003eThe industry’s largest semi-permanent creative color collection.\u003cbr\u003eBlack light reactive.\u003cbr\u003e\u003cbr\u003eHow To\u003cbr\u003e\u003cbr\u003eWear suitable gloves to prevent staining. Do not mix with developer.\u003cbr\u003eFor best results of VIVIDS color, pre-lighten hair to the indicated lifting level using PRAVANA Pure Light series.\u003cbr\u003eProcess 20-30 min at room temperature.\u003cbr\u003eRinse with cool water until water runs clear and condition with care regimen.\u003cbr\u003e\u003cbr\u003eIngredients\u003cbr\u003eAqua (Water, Eau),Cetearyl Alcohol,Ethoxydiglycol,Cetrimonium Chloride,PEG-40 Hydrogenated Castor Oil,Paraffinum Liquidum (Mineral Oil, Huile Minérale),Parfum (Fragrance),Simethicone,Panthenol,Methylparaben,Imidazolidinil Urea,HC Blue No. 15,Lanolin (Lanolin Alcohol),Oleyl Alcohol,Basic Blue 99,Methylchloroisothiazolinone,Alcohol,Methylisothiazolinone,Hydrolyzed Keratin,Ethyl Ester of Hydrolyzed Silk\u003c\/p\u003e","brand":"Pravana","offers":[{"title":"Default Title","offer_id":47471170355252,"sku":"PVCSVVNYELL","price":16.19,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0747\/1366\/1492\/files\/pravana-chromasilk-vivids-neon-yellow-90ml.jpg?v=1770141034"},{"product_id":"pravana-chromasilk-vivids-original-aquamarine-90ml","title":"Pravana - ChromaSilk Vivids Original - Aquamarine - 90ml","description":"\u003cp\u003eThe ChromaSilk VIVIDS range consists of non-oxidative, semi-permanent hair colors specifically formulated to be used without a developer.\u003c\/p\u003e\u003cp\u003ePravana ChromaSilk Vivids Original Aquamarine - 90ml\u003cbr\u003ePRAVANA, a pioneering force in the creative color category, has gained recognition for its acclaimed VIVIDS collection and boasts one of the industry's most extensive ranges of semi-permanent creative colors. Among them, the Chromasilk VIVIDS Direct Dye stands out as a line of exceptionally vibrant and long-lasting colors. These semi-permanent shades are specifically designed to be applied directly onto clean, dry, pre-lightened hair, without the need for mixing them with a developer. VIVIDS Clear-Dilute can be used to lighten or brighten any of your VIVIDS shades. \u003cbr\u003e\u003cbr\u003eThe industry’s largest semi-permanent creative color collection.\u003cbr\u003eIntermixable with any VIVIDS shade for an array of color creations.\u003cbr\u003e\u003cbr\u003eHow To\u003cbr\u003e\u003cbr\u003eWear suitable gloves to prevent staining.\u003cbr\u003eDo not mix with developer.\u003cbr\u003eFor best results of VIVIDS color, pre-lighten hair to the indicated lifting level using PRAVANA PURE LIGHT series.\u003cbr\u003eProcess 20-30 min at room temperature.\u003cbr\u003eRinse with cool water until water runs clear and condition with care regimen.\u003c\/p\u003e","brand":"Pravana","offers":[{"title":"Default Title","offer_id":47471170388020,"sku":"PVCSVVAQUA","price":16.19,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0747\/1366\/1492\/files\/pravana-chromasilk-vivids-original-aquamarine-90ml.jpg?v=1770141035"},{"product_id":"pravana-chromasilk-vivids-original-black-90ml","title":"Pravana - ChromaSilk Vivids Original - Black - 90ml","description":"\u003cp\u003eThe ChromaSilk VIVIDS collection is semi-permanent, non-oxidative hair color that is designed to be used without developer. 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Rinse with cool water until water runs clear and condition with care regimen.\u003cbr\u003e\u003cbr\u003eIngredients\u003cbr\u003eAqua (Water, Eau), Cetearyl Alcohol, Ethoxydiglycol, Cetrimonium Chloride, PEG-40 Hydrogenated Castor Oil, Basic Violet 1, Paraffinum Liquidum (Mineral Oil, Huile Minérale), Parfum (Fragrance), Simethicone,Panthenol, Methylparaben, Imidazolidinil Urea, Lanolin (Lanolin Alcohol), Oleyl Alcohol,Methylchloroisothiazolinone, Alcohol, Methylisothiazolinone, Hydrolyzed Keratin, Ethyl Ester of Hydrolyzed Silk\u003c\/p\u003e","brand":"Pravana","offers":[{"title":"Default Title","offer_id":47471170420788,"sku":"PVCSVVBLACK","price":16.19,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0747\/1366\/1492\/files\/pravana-chromasilk-vivids-original-black-90ml_19d32dd4-2569-4035-9184-011160443b85.jpg?v=1770141036"},{"product_id":"pravana-chromasilk-vivids-original-blue-90ml","title":"Pravana - ChromaSilk Vivids Original - Blue - 90ml","description":"\u003cp\u003eThe ChromaSilk VIVIDS collection is semi-permanent, non-oxidative hair color that is designed to be used without developer.\u003c\/p\u003e\u003cp\u003ePravana ChromaSilk Vivids Blue - 90ml\u003cbr\u003eThe ChromaSilk VIVIDS range consists of non-oxidative, semi-permanent hair colors specifically formulated to be used without a developer. \u003cbr\u003e\u003cbr\u003eThe industry’s largest semi-permanent creative color collection.\u003cbr\u003eIntermixable with any VIVIDS shade for an array of color creations.\u003cbr\u003e\u003cbr\u003eHow To\u003cbr\u003e\u003cbr\u003eWear suitable gloves to prevent staining.\u003cbr\u003eDo not mix with developer.\u003cbr\u003eFor best results of VIVIDS color, pre-lighten hair to the indicated lifting level using PRAVANA PURE LIGHT series. 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Rinse with cool water until water runs clear and condition with care regimen.\u003cbr\u003e\u003cbr\u003eIngredients\u003cbr\u003eAqua (Water, Eau), Cetearyl Alcohol, Ethoxydiglycol, Cetrimonium Chloride, PEG-40 Hydrogenated Castor Oil, Basic Violet 1, Paraffinum Liquidum (Mineral Oil, Huile Minérale), Parfum (Fragrance), Simethicone,Panthenol, Methylparaben, Imidazolidinil Urea, Lanolin (Lanolin Alcohol), Oleyl Alcohol, Methylchloroisothiazolinone, Alcohol, Methylisothiazolinone, Hydrolyzed Keratin, Ethyl Ester of Hydrolyzed Silk\u003c\/p\u003e","brand":"Pravana","offers":[{"title":"Default Title","offer_id":47471170453556,"sku":"PVCSVVBLUE","price":16.19,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0747\/1366\/1492\/files\/pravana-chromasilk-vivids-original-blue-90ml_52bce1ff-cf96-4468-9f98-1b6c0cdf7b50.jpg?v=1770141038"},{"product_id":"pravana-chromasilk-vivids-original-blue-topaz-90ml","title":"Pravana - ChromaSilk Vivids Original - Blue Topaz - 90ml","description":"\u003cp\u003eThe ChromaSilk VIVIDS range consists of non-oxidative, semi-permanent hair colors specifically formulated to be used without a developer.\u003c\/p\u003e\u003cp\u003ePravana ChromaSilk Vivids Original Blue Topaz - 90ml\u003cbr\u003ePRAVANA, a pioneering force in the creative color category, has gained recognition for its acclaimed VIVIDS collection and boasts one of the industry's most extensive ranges of semi-permanent creative colors. Among them, the Chromasilk VIVIDS Direct Dye stands out as a line of exceptionally vibrant and long-lasting colors. 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Among them, the Chromasilk VIVIDS Direct Dye stands out as a line of exceptionally vibrant and long-lasting colors. 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Among them, the Chromasilk VIVIDS Direct Dye stands out as a line of exceptionally vibrant and long-lasting colors. These semi-permanent shades are specifically designed to be applied directly onto clean, dry, pre-lightened hair, without the need for mixing them with a developer. VIVIDS Clear-Dilute can be used to lighten or brighten any of your VIVIDS shades. \u003cbr\u003e\u003cbr\u003eVibrant color lasts up to 30 washes when used with Color Protect Shampoo and Conditioner\u003cbr\u003eIntermixable with other VIVIDS shades\u003cbr\u003eWorks without developer\u003cbr\u003eVIVIDS Black can be added to deepen colors\u003cbr\u003eVIVIDS Clear-Dilute can be used to dilute colors to make them lighter\u003cbr\u003eVIVIDS Clear-Pastel can be used to dilute colors to make them pastel\u003cbr\u003eFormulated for use on level 9\u003cbr\u003eLong-lasting, rich color and brilliant shine \u003cbr\u003eVibrant color lasts up to 30 washes\u003cbr\u003eIntermixable with other VIVIDS shades \u003cbr\u003eAllows for endless customization\u003cbr\u003e\u003cbr\u003eHow To\u003cbr\u003e\u003cbr\u003ePre-lighten hair to recommended level prior to coloring.\u003cbr\u003eApply VIVIDS directly to clean, dry hair.\u003cbr\u003eProcess for 20-30 minutes at room temperature.\u003cbr\u003eRinse thoroughly with cool water.\u003cbr\u003eDesigned to be used without developer.\u003cbr\u003eUsage: Can be used for enchanting new creations.\u003c\/p\u003e","brand":"Pravana","offers":[{"title":"Default Title","offer_id":47471170551860,"sku":"PVCSVVFLAME","price":16.19,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0747\/1366\/1492\/files\/pravana-chromasilk-vivids-original-flame-90ml.jpg?v=1770141046"},{"product_id":"pravana-chromasilk-vivids-original-garnet-90ml","title":"Pravana - ChromaSilk Vivids Original - Garnet - 90ml","description":"\u003cp\u003eThe ChromaSilk VIVIDS range consists of non-oxidative, semi-permanent hair colors specifically formulated to be used without a developer.\u003c\/p\u003e\u003cp\u003ePravana ChromaSilk Vivids Original Garnet - 90ml\u003cbr\u003ePRAVANA, a pioneering force in the creative color category, has gained recognition for its acclaimed VIVIDS collection and boasts one of the industry's most extensive ranges of semi-permanent creative colors. Among them, the Chromasilk VIVIDS Direct Dye stands out as a line of exceptionally vibrant and long-lasting colors. These semi-permanent shades are specifically designed to be applied directly onto clean, dry, pre-lightened hair, without the need for mixing them with a developer. VIVIDS Clear-Dilute can be used to lighten or brighten any of your VIVIDS shades. \u003cbr\u003e\u003cbr\u003eThe industry’s largest semi-permanent creative color collection.\u003cbr\u003eIntermixable with any VIVIDS shade for an array of color creations.\u003cbr\u003e\u003cbr\u003eHow To\u003cbr\u003e\u003cbr\u003eWear suitable gloves to prevent staining.\u003cbr\u003eDo not mix with developer.\u003cbr\u003eFor best results of VIVIDS color, pre-lighten hair to the indicated lifting level using PRAVANA PURE LIGHT series.\u003cbr\u003eProcess 20-30 min at room temperature.\u003cbr\u003eRinse with cool water until water runs clear and condition with care regimen.\u003c\/p\u003e","brand":"Pravana","offers":[{"title":"Default Title","offer_id":47471170584628,"sku":"PVCSVVGAR","price":15.29,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0747\/1366\/1492\/files\/pravana-chromasilk-vivids-original-garnet-90ml.jpg?v=1770141047"},{"product_id":"pravana-chromasilk-vivids-original-grape-90ml","title":"Pravana - ChromaSilk Vivids Original - Grape - 90ml","description":"\u003cp\u003eNew cooler-toned purple VIVIDS shade allows for endless customization and unlimited color possibilities.\u003c\/p\u003e\u003cp\u003ePravana ChromaSilk Vivids Origianl Grape - 90ml\u003cbr\u003eThe ChromaSilk VIVIDS range consists of non-oxidative, semi-permanent hair colors specifically formulated to be used without a developer. \u003cbr\u003e\u003cbr\u003eVibrant color lasts up to 30 washes when used with Color Protect Shampoo and Conditioner\u003cbr\u003eProvides long-lasting, rich color \u0026amp; brilliant shine\u003cbr\u003eVIVIDS Clear-Dilute can be used to dilute colors to make them lighter\u003cbr\u003eVIVIDS Clear-pastel can be used to dilute colors to make them pastel\u003cbr\u003eVIVIDS Black can be added to these to deepen them\u003cbr\u003eAllows for endless customization\u003cbr\u003eIntermixable with other VIVIDS Shades for unlimited color possibilities\u003cbr\u003e\u003cbr\u003eHow To\u003cbr\u003e\u003cbr\u003ePre-lighten hair to recommended level prior to coloring.\u003cbr\u003eApply VIVIDS directly to clean, dry hair.\u003cbr\u003eProcess for 20-30 minutes at room temperature.\u003cbr\u003eRinse thoroughly with cool water. Designed to be used without developer.\u003cbr\u003eCan be used for enchanting new creations.\u003c\/p\u003e","brand":"Pravana","offers":[{"title":"Default Title","offer_id":47471170617396,"sku":"PVCSVVGRAPE","price":16.19,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0747\/1366\/1492\/files\/pravana-chromasilk-vivids-original-grape-90ml_748e89d3-d911-48c8-8d7e-f37d5ddf1fca.jpg?v=1770141049"},{"product_id":"pravana-chromasilk-vivids-original-green-90ml","title":"Pravana - ChromaSilk Vivids Original - Green - 90ml","description":"\u003cp\u003eThe ChromaSilk VIVIDS range consists of non-oxidative, semi-permanent hair colors specifically formulated to be used without a developer.\u003c\/p\u003e\u003cp\u003ePravana ChromaSilk Vivids Original Green - 90ml\u003cbr\u003ePRAVANA, a pioneering force in the creative color category, has gained recognition for its acclaimed VIVIDS collection and boasts one of the industry's most extensive ranges of semi-permanent creative colors. Among them, the Chromasilk VIVIDS Direct Dye stands out as a line of exceptionally vibrant and long-lasting colors. These semi-permanent shades are specifically designed to be applied directly onto clean, dry, pre-lightened hair, without the need for mixing them with a developer.\u003cbr\u003e\u003cbr\u003eThe industry’s largest semi-permanent creative color collection.\u003cbr\u003eIntermixable with any VIVIDS shade for an array of color creations.\u003cbr\u003e\u003cbr\u003eHow To\u003cbr\u003e\u003cbr\u003eWear suitable gloves to prevent staining.\u003cbr\u003eDo not mix with developer.\u003cbr\u003eFor best results of VIVIDS color, pre-lighten hair to the indicated lifting level using PRAVANA PURE LIGHT series.\u003cbr\u003eProcess 20-30 min at room temperature.\u003cbr\u003eRinse with cool water until water runs clear and condition with care regimen.\u003c\/p\u003e","brand":"Pravana","offers":[{"title":"Default Title","offer_id":47471170650164,"sku":"PVCSVVGREEN","price":16.19,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0747\/1366\/1492\/files\/pravana-chromasilk-vivids-original-green-90ml_09a0b9e5-0cad-4d27-97f9-65b8a1eabb30.jpg?v=1770141050"},{"product_id":"pravana-chromasilk-vivids-original-magenta-90ml","title":"Pravana - ChromaSilk Vivids Original - Magenta - 90ml","description":"\u003cp\u003eThe ChromaSilk VIVIDS range consists of non-oxidative, semi-permanent hair colors specifically formulated to be used without a developer.\u003c\/p\u003e\u003cp\u003ePravana ChromaSilk Vivids Original Magenta - 90ml\u003cbr\u003ePRAVANA, a pioneering force in the creative color category, has gained recognition for its acclaimed VIVIDS collection and boasts one of the industry's most extensive ranges of semi-permanent creative colors. 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Among them, the Chromasilk VIVIDS Direct Dye stands out as a line of exceptionally vibrant and long-lasting colors. These semi-permanent shades are specifically designed to be applied directly onto clean, dry, pre-lightened hair, without the need for mixing them with a developer.\u003cbr\u003e\u003cbr\u003eThe industry’s largest semi-permanent creative color collection.\u003cbr\u003eIntermixable with any VIVIDS shade for an array of color creations.\u003cbr\u003e\u003cbr\u003eHow To\u003cbr\u003e\u003cbr\u003eWear suitable gloves to prevent staining.\u003cbr\u003eDo not mix with developer.\u003cbr\u003eFor best results of VIVIDS color, pre-lighten hair to the indicated lifting level using PRAVANA PURE LIGHT series.\u003cbr\u003eProcess 20-30 min at room temperature.\u003cbr\u003eRinse with cool water until water runs clear and condition with care regimen.\u003c\/p\u003e","brand":"Pravana","offers":[{"title":"Default Title","offer_id":47471170846772,"sku":"PVCSVVORANGE","price":16.19,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0747\/1366\/1492\/files\/pravana-chromasilk-vivids-original-orange-90ml.jpg?v=1770141053"},{"product_id":"pravana-chromasilk-vivids-original-periwinkle-90ml","title":"Pravana - ChromaSilk Vivids Original - Periwinkle - 90ml","description":"\u003cp\u003eThe ChromaSilk VIVIDS range consists of non-oxidative, semi-permanent hair colors specifically formulated to be used without a developer.\u003c\/p\u003e\u003cp\u003ePravana ChromaSilk Vivids Original Periwinkle - 90ml\u003cbr\u003eNew cooler-toned purple VIVIDS shade allows for endless customization and unlimited color possibilities.\u003cbr\u003ePRAVANA, a pioneering force in the creative color category, has gained recognition for its acclaimed VIVIDS collection and boasts one of the industry's most extensive ranges of semi-permanent creative colors. Among them, the Chromasilk VIVIDS Direct Dye stands out as a line of exceptionally vibrant and long-lasting colors. 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Among them, the Chromasilk VIVIDS Direct Dye stands out as a line of exceptionally vibrant and long-lasting colors. 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These semi-permanent shades are specifically designed to be applied directly onto clean, dry, pre-lightened hair, without the need for mixing them with a developer. VIVIDS Clear-Dilute can be used to lighten or brighten any of your VIVIDS shades. \u003cbr\u003e\u003cbr\u003eThe industry’s largest semi-permanent creative color collection.\u003cbr\u003eIntermixable with any VIVIDS shade for an array of color creations.\u003cbr\u003e\u003cbr\u003eHow To\u003cbr\u003e\u003cbr\u003eWear suitable gloves to prevent staining.\u003cbr\u003eDo not mix with developer.\u003cbr\u003eFor best results of VIVIDS color, pre-lighten hair to the indicated lifting level using PRAVANA PURE LIGHT series.\u003cbr\u003eProcess 20-30 min at room temperature.\u003cbr\u003eRinse with cool water until water runs clear and condition with care regimen.\u003cbr\u003e\u003cbr\u003eIngredients\u003cbr\u003eAqua (Water, Eau),Cetearyl Alcohol,Ethoxydiglycol,Cetrimonium Chloride,PEG-40 Hydrogenated Castor Oil,Paraffinum Liquidum (Mineral Oil, Huile Minérale),Parfum (Fragrance),Simethicone,Panthenol,Methylparaben,Imidazolidinil Urea,Lanolin (Lanolin Alcohol),Oleyl Alcohol,Basic Violet 1,Basic Violet 16,Basic Orange 31,Basic Blue 99,Methylchloroisothiazolinone,Alcohol,Methylisothiazolinone,Hydrolyzed Keratin,Ethyl Ester of Hydrolyzed Silk\u003c\/p\u003e","brand":"Pravana","offers":[{"title":"Default Title","offer_id":47471170945076,"sku":"PVCSVVPURTOUR","price":16.19,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0747\/1366\/1492\/files\/pravana-chromasilk-vivids-original-purple-tourmaline-90ml_7b962a64-89f8-400c-bb33-52aa40ac50c4.jpg?v=1770141057"},{"product_id":"pravana-chromasilk-vivids-original-red-90ml","title":"Pravana - ChromaSilk Vivids Original - Red - 90ml","description":"\u003cp\u003eThe ChromaSilk VIVIDS range consists of non-oxidative, semi-permanent hair colors specifically formulated to be used without a developer.\u003c\/p\u003e\u003cp\u003ePravana ChromaSilk Vivids Original Red - 90ml\u003cbr\u003ePRAVANA, a pioneering force in the creative color category, has gained recognition for its acclaimed VIVIDS collection and boasts one of the industry's most extensive ranges of semi-permanent creative colors. Among them, the Chromasilk VIVIDS Direct Dye stands out as a line of exceptionally vibrant and long-lasting colors. These semi-permanent shades are specifically designed to be applied directly onto clean, dry, pre-lightened hair, without the need for mixing them with a developer. VIVIDS Clear-Dilute can be used to lighten or brighten any of your VIVIDS shades. \u003cbr\u003e\u003cbr\u003eThe industry’s largest semi-permanent creative color collection.\u003cbr\u003eIntermixable with any VIVIDS shade for an array of color creations.\u003cbr\u003e\u003cbr\u003eHow To\u003cbr\u003e\u003cbr\u003eWear suitable gloves to prevent staining.\u003cbr\u003eDo not mix with developer.\u003cbr\u003eFor best results of VIVIDS color, pre-lighten hair to the indicated lifting level using PRAVANA PURE LIGHT series.\u003cbr\u003eProcess 20-30 min at room temperature.\u003cbr\u003eRinse with cool water until water runs clear and condition with care regimen.\u003c\/p\u003e","brand":"Pravana","offers":[{"title":"Default Title","offer_id":47471171108916,"sku":"PVCSVVRED","price":16.19,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0747\/1366\/1492\/files\/pravana-chromasilk-vivids-original-red-90ml.jpg?v=1770141059"},{"product_id":"pravana-chromasilk-vivids-original-sangria-90ml","title":"Pravana - ChromaSilk Vivids Original - Sangria - 90ml","description":"\u003cp\u003eThe ChromaSilk VIVIDS range consists of non-oxidative, semi-permanent hair colors specifically formulated to be used without a developer.\u003c\/p\u003e\u003cp\u003ePravana ChromaSilk Vivids Original Sangria - 90ml\u003cbr\u003eNew Red Hot VIVIDS shades help stylists create every client’s perfect red.\u003cbr\u003ePRAVANA, a pioneering force in the creative color category, has gained recognition for its acclaimed VIVIDS collection and boasts one of the industry's most extensive ranges of semi-permanent creative colors. 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These semi-permanent shades are specifically designed to be applied directly onto clean, dry, pre-lightened hair, without the need for mixing them with a developer. VIVIDS Clear-Dilute can be used to lighten or brighten any of your VIVIDS shades. \u003cbr\u003e\u003cbr\u003eThe industry’s largest semi-permanent creative color collection.\u003cbr\u003eIntermixable with any VIVIDS shade for an array of color creations.\u003cbr\u003e\u003cbr\u003eHow To\u003cbr\u003e\u003cbr\u003eWear suitable gloves to prevent staining.\u003cbr\u003eDo not mix with developer.\u003cbr\u003eFor best results of VIVIDS color, pre-lighten hair to the indicated lifting level using PRAVANA PURE LIGHT series.\u003cbr\u003eProcess 20-30 min at room temperature.\u003cbr\u003eRinse with cool water until water runs clear and condition with care regimen.\u003cbr\u003e\u003cbr\u003eIngredients\u003cbr\u003eAqua (Water, Eau), Cetearyl Alcohol, Ethoxydiglycol, Cetrimonium Chloride, PEG-40 Hydrogenated Castor Oil, Basic Violet 1, Paraffinum Liquidum (Mineral Oil, Huile Minérale), Parfum (Fragrance), Simethicone,Panthenol, Methylparaben, Imidazolidinil Urea, Lanolin (Lanolin Alcohol), Oleyl Alcohol,Methylchloroisothiazolinone, Alcohol, Methylisothiazolinone, Hydrolyzed Keratin, Ethyl Ester of Hydrolyzed Silk\u003c\/p\u003e","brand":"Pravana","offers":[{"title":"Default Title","offer_id":47471171174452,"sku":"PVCSVVSMSIL","price":15.29,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0747\/1366\/1492\/files\/pravana-chromasilk-vivids-original-smokey-silver-90ml_5cc58353-3708-4e48-8870-477e1eb76dbe.jpg?v=1770141062"},{"product_id":"pravana-chromasilk-vivids-original-smokey-violet-90ml","title":"Pravana - ChromaSilk Vivids Original - Smokey Violet - 90ml","description":"\u003cp\u003eThe ChromaSilk VIVIDS range consists of non-oxidative, semi-permanent hair colors specifically formulated to be used without a developer.\u003c\/p\u003e\u003cp\u003ePravana ChromaSilk Vivids Original Smokey Violet - 90ml\u003cbr\u003eNew cooler-toned purple VIVIDS shade allows for endless customization and unlimited color possibilities.\u003cbr\u003ePRAVANA, a pioneering force in the creative color category, has gained recognition for its acclaimed VIVIDS collection and boasts one of the industry's most extensive ranges of semi-permanent creative colors. 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Among them, the Chromasilk VIVIDS Direct Dye stands out as a line of exceptionally vibrant and long-lasting colors. 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Among them, the Chromasilk VIVIDS Direct Dye stands out as a line of exceptionally vibrant and long-lasting colors. These semi-permanent shades are specifically designed to be applied directly onto clean, dry, pre-lightened hair, without the need for mixing them with a developer. VIVIDS Clear-Dilute can be used to lighten or brighten any of your VIVIDS shades. \u003cbr\u003e\u003cbr\u003eThe industry’s largest semi-permanent creative color collection.\u003cbr\u003eIntermixable with any VIVIDS shade for an array of color creations.\u003cbr\u003e\u003cbr\u003eHow To\u003cbr\u003e\u003cbr\u003eWear suitable gloves to prevent staining.\u003cbr\u003eDo not mix with developer.\u003cbr\u003eFor best results of VIVIDS color, pre-lighten hair to the indicated lifting level using PRAVANA PURE LIGHT series.\u003cbr\u003eProcess 20-30 min at room temperature.\u003cbr\u003eRinse with cool water until water runs clear and condition with care regimen.\u003cbr\u003e\u003cbr\u003eIngredients\u003cbr\u003eAqua (Water, Eau), Cetearyl Alcohol, Ethoxydiglycol, Cetrimonium Chloride, PEG-40 Hydrogenated Castor Oil, Basic Violet 1, Paraffinum Liquidum (Mineral Oil, Huile Minérale), Parfum (Fragrance), Simethicone,Panthenol, Methylparaben, Imidazolidinil Urea, Lanolin (Lanolin Alcohol), Oleyl Alcohol,Methylchloroisothiazolinone, Alcohol, Methylisothiazolinone, Hydrolyzed Keratin, Ethyl Ester of Hydrolyzed Silk\u003c\/p\u003e","brand":"Pravana","offers":[{"title":"Default Title","offer_id":47471171371060,"sku":"PVCSVVWILORC","price":15.29,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0747\/1366\/1492\/files\/pravana-chromasilk-vivids-original-wild-orchid-90ml.jpg?v=1770141067"},{"product_id":"pravana-chromasilk-vivids-original-yellow-90ml","title":"Pravana - ChromaSilk Vivids Original - Yellow - 90ml","description":"\u003cp\u003eThe ChromaSilk VIVIDS range consists of non-oxidative, semi-permanent hair colors specifically formulated to be used without a developer.\u003c\/p\u003e\u003cp\u003ePravana ChromaSilk Vivids Original Yellow - 90ml\u003cbr\u003ePRAVANA, a pioneering force in the creative color category, has gained recognition for its acclaimed VIVIDS collection and boasts one of the industry's most extensive ranges of semi-permanent creative colors. 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These semi-permanent shades are specifically designed to be applied directly onto clean, dry, pre-lightened hair, without the need for mixing them with a developer. VIVIDS Clear-Dilute can be used to lighten or brighten any of your VIVIDS shades. \u003cbr\u003e\u003cbr\u003eThe industry’s largest semi-permanent creative color collection.\u003cbr\u003eIntermixable with any VIVIDS shade for an array of color creations.\u003cbr\u003e\u003cbr\u003eHow To\u003cbr\u003e\u003cbr\u003eWear suitable gloves to prevent staining.\u003cbr\u003eDo not mix with developer.\u003cbr\u003eFor best results of VIVIDS color, pre-lighten hair to the indicated lifting level using PRAVANA PURE LIGHT series.\u003cbr\u003eProcess 20-30 min at room temperature.\u003cbr\u003eRinse with cool water until water runs clear and condition with care regimen.\u003c\/p\u003e","brand":"Pravana","offers":[{"title":"Default Title","offer_id":47471171403828,"sku":"PVCSVVYELL","price":15.29,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0747\/1366\/1492\/files\/pravana-chromasilk-vivids-original-yellow-90ml_6e99519d-ef1f-4d33-8203-d6d34f690eab.jpg?v=1770141069"},{"product_id":"pravana-chromasilk-vivids-pastel-blissful-blue-90ml","title":"Pravana - ChromaSilk Vivids Pastel - Blissful Blue - 90ml","description":"\u003cp\u003ePravana - ChromaSilk Vivids Pastel - Blissful Blue - 90ml\u003c\/p\u003e\u003cp\u003ePravana - ChromaSilk Vivids Pastel - Blissful Blue - 90ml\u003cbr\u003eCreate a dreamy, soft blue hue with Pravana ChromaSilk VIVIDS Pastel in Blissful Blue — a semi-permanent, direct-dye formula designed for artists who demand both creativity and performance. This gentle pastel shade delivers beautiful, cool-toned blue results on pre-lightened hair while maintaining hair’s integrity and shine.\u003cbr\u003eInfused with silk amino acids and keratin protein, the award-winning ChromaSilk formula conditions as it colors, leaving hair feeling smooth, vibrant, and healthy. Perfect for achieving subtle pastel tones or mixing with other VIVIDS shades for a custom creative finish. \u003cbr\u003e\u003cbr\u003eSoft pastel tone: Delivers a delicate, cool blue finish on light blonde or pre-lightened hair.\u003cbr\u003eNo developer required: Direct-dye, non-oxidative formula for easy, controlled application.\u003cbr\u003eNourishing formula: Enriched with silk amino acids and keratin to strengthen and condition.\u003cbr\u003eCustomizable color: Blend with other VIVIDS Pastels to create personalized shades.\u003cbr\u003eLong-lasting vibrancy: Fades beautifully for seamless, soft color transitions. \u003cbr\u003e\u003cbr\u003eHow To\u003cbr\u003e\u003cbr\u003ePre-lighten hair to a Level 9–10 for best pastel results.\u003cbr\u003eApply color directly to clean, towel-dried hair. Do not mix with developer.\u003cbr\u003eProcess for 20–30 minutes at room temperature.\u003cbr\u003eRinse with cool water until water runs clear, then condition as usual. \u003cbr\u003e\u003cbr\u003ePro Tip\u003cbr\u003eFor multidimensional pastels, blend Blissful Blue with other VIVIDS tones to create a custom gradient or watercolor effect.\u003c\/p\u003e","brand":"Pravana","offers":[{"title":"Default Title","offer_id":47471171436596,"sku":"PVCSVVPBB","price":16.19,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0747\/1366\/1492\/files\/pravana-chromasilk-vivids-pastel-blissful-blue-90ml.jpg?v=1770141070"},{"product_id":"pravana-chromasilk-vivids-pastel-luscious-lavender-90ml","title":"Pravana - ChromaSilk Vivids Pastel - Luscious Lavender - 90ml","description":"\u003cp\u003ePravana - ChromaSilk Vivids Pastel - Luscious Lavender - 90ml\u003c\/p\u003e\u003cp\u003ePravana - ChromaSilk Vivids Pastel - Luscious Lavender - 90ml\u003cbr\u003eIndulge in a soft, ethereal hue with Pravana ChromaSilk VIVIDS Pastel in Luscious Lavender, a semi-permanent, direct-dye color that delivers beautiful, cool lavender tones with a luminous, pastel finish. Designed for pre-lightened hair, this creamy formula provides smooth, even color results while conditioning and strengthening strands.\u003cbr\u003eEnriched with silk amino acids and keratin protein, the award-winning ChromaSilk formula nourishes as it colors — leaving hair silky, shiny, and healthy. Perfect for achieving delicate lavender tones or for mixing with other VIVIDS Pastels to create custom, creative shades. \u003cbr\u003e\u003cbr\u003eSoft pastel lavender finish: Adds a delicate, cool-toned hue to light blonde or pre-lightened hair.\u003cbr\u003eNo developer required: Direct-dye formula for quick, easy, and damage-free application.\u003cbr\u003eConditioning formula: Silk amino acids and keratin restore smoothness and shine.\u003cbr\u003eCustomizable shades: Mix with other VIVIDS Pastels or Clear for unique color blends.\u003cbr\u003eVegan, ammonia-free, and long-lasting color performance. \u003cbr\u003e\u003cbr\u003eHow To\u003cbr\u003e\u003cbr\u003ePre-lighten hair to a Level 9–10 for best pastel results.\u003cbr\u003eApply color directly to clean, towel-dried hair — do not mix with developer.\u003cbr\u003eProcess for 20–30 minutes at room temperature.\u003cbr\u003eRinse thoroughly with cool water until it runs clear, then condition with a color-safe formula. \u003cbr\u003e\u003cbr\u003ePro Tip\u003cbr\u003eFor a soft, watercolor-inspired effect, mix with VIVIDS Clear to dilute and customize tone intensity.\u003c\/p\u003e","brand":"Pravana","offers":[{"title":"Default Title","offer_id":47471171469364,"sku":"PVCSVVPLL","price":16.19,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0747\/1366\/1492\/files\/pravana-chromasilk-vivids-pastel-luscious-lavender-90ml_c39c8cde-15bb-4e76-a7bc-0f75aa35d583.jpg?v=1770141072"},{"product_id":"pravana-chromasilk-vivids-pastel-pretty-in-pink-90ml","title":"Pravana - ChromaSilk Vivids Pastel - Pretty In Pink - 90ml","description":"\u003cp\u003ePravana - ChromaSilk Vivids Pastel - Pretty In Pink - 90ml\u003c\/p\u003e\u003cp\u003ePravana - ChromaSilk Vivids Pastel - Pretty In Pink - 90ml\u003cbr\u003eCreate soft, romantic pastel tones with Pravana ChromaSilk VIVIDS Pastel in Pretty in Pink, a semi-permanent, direct-dye color designed for artists seeking delicate, high-impact results. This creamy pastel pink delivers a beautiful blush tone on pre-lightened hair while maintaining strength, shine, and manageability.\u003cbr\u003eEnriched with silk amino acids and keratin protein, ChromaSilk’s award-winning formula conditions as it colors, leaving hair silky, vibrant, and healthy. Perfect for soft pastel transformations or blending with other VIVIDS shades for a custom, creative finish. \u003cbr\u003e\u003cbr\u003eSoft pastel pink finish: Creates a delicate, blush-toned result on pre-lightened hair (Level 9–10).\u003cbr\u003eNo developer required: Direct-dye formula for easy, controlled application.\u003cbr\u003eConditioning formula: Infused with silk amino acids and keratin to protect and strengthen hair.\u003cbr\u003eCustomizable shades: Mix with other VIVIDS Pastels or Clear to achieve your ideal tone.\u003cbr\u003eVegan, ammonia-free, and long-lasting color performance. \u003cbr\u003e\u003cbr\u003eHow To\u003cbr\u003e\u003cbr\u003ePre-lighten hair to a Level 9–10 for best pastel results.\u003cbr\u003eApply color directly to clean, towel-dried hair. Do not mix with developer.\u003cbr\u003eProcess for 20–30 minutes at room temperature.\u003cbr\u003eRinse with cool water until water runs clear, then condition as usual. \u003cbr\u003e\u003cbr\u003ePro Tip\u003cbr\u003eFor a softer pastel effect, mix with ChromaSilk VIVIDS Clear or other VIVIDS Pastel shades to create custom blends.\u003c\/p\u003e","brand":"Pravana","offers":[{"title":"Default Title","offer_id":47471171534900,"sku":"PVCSVVPPIP","price":16.19,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0747\/1366\/1492\/files\/pravana-chromasilk-vivids-pastel-pretty-in-pink-90ml.jpg?v=1770141073"},{"product_id":"pravana-chromasilk-vivids-pastel-too-cute-coral-90ml","title":"Pravana - ChromaSilk Vivids Pastel - Too Cute Coral - 90ml","description":"\u003cp\u003ePravana - ChromaSilk Vivids Pastel - Too Cute Coral - 90ml\u003c\/p\u003e\u003cp\u003ePravana - ChromaSilk Vivids Pastel - Too Cute Coral - 90ml\u003cbr\u003eBrighten your color palette with Pravana ChromaSilk VIVIDS Pastel in Too Cute Coral, a soft, playful coral-pink shade designed for pre-lightened hair. This semi-permanent, direct-dye formula delivers radiant pastel tones with exceptional shine and even saturation — no developer required.\u003cbr\u003eInfused with silk amino acids and keratin protein, the award-winning ChromaSilk formula conditions as it colors, leaving hair smooth, glossy, and healthy. Ideal for achieving delicate coral hues or blending with other VIVIDS Pastels for custom pastel creations. \u003cbr\u003e\u003cbr\u003eSoft pastel coral finish: Adds a warm, peachy-pink tone to light blonde or pre-lightened hair.\u003cbr\u003eNo developer required: Ready-to-use, direct-dye formula ensures easy, damage-free application.\u003cbr\u003eConditioning color system: Silk amino acids and keratin strengthen and smooth hair.\u003cbr\u003eCustomizable results: Mix with other VIVIDS Pastels or Clear for creative blending.\u003cbr\u003eLong-lasting vibrancy: Fades evenly for a seamless, wearable pastel look. \u003cbr\u003e\u003cbr\u003eHow To\u003cbr\u003e\u003cbr\u003ePre-lighten hair to a Level 9–10 for best pastel results.\u003cbr\u003eApply color directly to clean, towel-dried hair. Do not mix with developer.\u003cbr\u003eProcess for 20–30 minutes at room temperature.\u003cbr\u003eRinse with cool water until water runs clear, then condition as usual. \u003cbr\u003e\u003cbr\u003ePro Tip\u003cbr\u003eMix with VIVIDS Clear to soften tone intensity or layer over a peachy base for a dimensional coral effect.\u003c\/p\u003e","brand":"Pravana","offers":[{"title":"Default Title","offer_id":47471171567668,"sku":"PVCSVVPTCC","price":16.19,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0747\/1366\/1492\/files\/pravana-chromasilk-vivids-pastel-too-cute-coral-90ml.jpg?v=1770141075"},{"product_id":"pravana-clear-cleanse-clarifying-shampoo-1000ml","title":"Pravana - Clear Cleanse - Clarifying Shampoo - 1000ml","description":"\u003cp\u003eDeep clean. Detox hair. Protect color brilliance.\u003c\/p\u003e\u003cp\u003ePravana - Clear Cleanse - Clarifying Shampoo - 1000ml\u003cbr\u003ePravana Clear Cleanse Clarifying Shampoo delivers a fresh start for your hair—gently yet effectively removing mineral buildup, product residue, and environmental impurities without stripping color. Formulated with Lactic Acid to balance pH and the advanced ChromaSilk Color Shine Complex™ to seal the cuticle, it leaves hair clean, vibrant, and silky smooth.\u003cbr\u003ePerfect for color-treated hair or those exposed to hard water, chlorine, or styling product overload, this vegan, sulfate-free formula refreshes both hair and scalp while preserving up to 95% of color vibrancy after multiple washes. A crisp Thai lime and basil fragrance provides a revitalizing finish.  \u003cbr\u003e\u003cbr\u003eProtects color for up to 30 washes\u003cbr\u003e(When used as a shampoo and conditioner system)\u003cbr\u003eProvides 95% vibrancy retention after 10 treatments\u003cbr\u003e(Approximately 4 weeks if washing between 2-3 times per week)\u003cbr\u003eFormulated with Lactic Acid\u003cbr\u003eDelivers shine after one use\u003cbr\u003eRemoves copper and trace minerals from the hair\u003cbr\u003eHelps remove particulate pollution from hair\u003cbr\u003e(Laboratory tested using pollution particles)\u003cbr\u003eExclusive fragrance with notes of Thai Lime and Basil\u003cbr\u003eFormulated with ChromaSilk Color Shine Complex™ \u003cbr\u003e\u003cbr\u003eHow To\u003cbr\u003e\u003cbr\u003eApply to wet hair and lather.\u003cbr\u003eRinse and repeat as necessary.\u003c\/p\u003e","brand":"Pravana","offers":[{"title":"Default Title","offer_id":47471171600436,"sku":"PRVCCCSHLTR-1s","price":46.79,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0747\/1366\/1492\/files\/pravana-clear-cleanse-clarifying-shampoo-1000ml_8748c4e0-db34-4cab-9f23-d3a240211b02.jpg?v=1770141076"},{"product_id":"pravana-clear-cleanse-clarifying-shampoo-300ml","title":"Pravana - Clear Cleanse - Clarifying Shampoo - 300ml","description":"\u003cp\u003eDeep clean. Detox hair. Protect color brilliance.\u003c\/p\u003e\u003cp\u003ePravana - Clear Cleanse - Clarifying Shampoo - 300ml\u003cbr\u003ePravana Clear Cleanse Clarifying Shampoo delivers a fresh start for your hair—gently yet effectively removing mineral buildup, product residue, and environmental impurities without stripping color. Formulated with Lactic Acid to balance pH and the advanced ChromaSilk Color Shine Complex™ to seal the cuticle, it leaves hair clean, vibrant, and silky smooth.\u003cbr\u003ePerfect for color-treated hair or those exposed to hard water, chlorine, or styling product overload, this vegan, sulfate-free formula refreshes both hair and scalp while preserving up to 95% of color vibrancy after multiple washes. A crisp Thai lime and basil fragrance provides a revitalizing finish.  \u003cbr\u003e\u003cbr\u003eProtects color for up to 30 washes\u003cbr\u003e(When used as a shampoo and conditioner system)\u003cbr\u003eProvides 95% vibrancy retention after 10 treatments\u003cbr\u003e(Approximately 4 weeks if washing between 2-3 times per week)\u003cbr\u003eFormulated with Lactic Acid\u003cbr\u003eDelivers shine after one use\u003cbr\u003eRemoves copper and trace minerals from the hair\u003cbr\u003eHelps remove particulate pollution from hair\u003cbr\u003e(Laboratory tested using pollution particles)\u003cbr\u003eExclusive fragrance with notes of Thai Lime and Basil\u003cbr\u003eFormulated with ChromaSilk Color Shine Complex™ \u003cbr\u003e\u003cbr\u003eHow To\u003cbr\u003e\u003cbr\u003eApply to wet hair and lather.\u003cbr\u003eRinse and repeat as necessary.\u003c\/p\u003e","brand":"Pravana","offers":[{"title":"Default Title","offer_id":47471171633204,"sku":"PRVCCCSH300","price":26.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0747\/1366\/1492\/files\/pravana-clear-cleanse-clarifying-shampoo-300ml_a1440e7a-9550-4c94-893b-fd50e1b5fee1.jpg?v=1770141078"},{"product_id":"pravana-moisture-marvel-color-protecting-conditioner-1000ml","title":"Pravana - Moisture Marvel - Color Protecting Conditioner - 1000ml","description":"\u003cp\u003eRestore hydration. Preserve color. Achieve radiant softness with every wash.\u003c\/p\u003e\u003cp\u003ePravana - Moisture Marvel - Color Protecting Conditioner - 1000ml\u003cbr\u003ePravana Moisture Marvel Color-Protecting Conditioner is a lightweight yet intensely hydrating formula, expertly crafted for dry, color-treated, or chemically processed hair. Enriched with Hyaluronic Acid for deep moisture retention and powered by the ChromaSilk Color Shine Complex™ to lock in vibrant color, this vegan, sulfate-free conditioner smooths, detangles, and restores softness—without weighing hair down.\u003cbr\u003eIts signature Magnolia \u0026amp; Wild Nettle fragrance delivers a fresh, clean finish, transforming every use into a salon-quality experience. \u003cbr\u003e\u003cbr\u003eProtects color for up to 30 washes \/ color protection for up to 30 washes (When used as a shampoo and conditioner system)\u003cbr\u003eLeaves hair 3x softer\u003cbr\u003e(vs. untreated damaged hair)\u003cbr\u003eProvides shine after one use\u003cbr\u003eRestores moisture to the hair\u003cbr\u003eLeaves hair looking and feeling nourished \u0026amp; hydrated\u003cbr\u003eExclusive fragrance with notes of Magnolia and Wild Nettle\u003cbr\u003eFormulated with Hyaluronic Acid\u003cbr\u003eFormulated with Chromasilk Color Shine Complex™\u003cbr\u003e\u003cbr\u003eHow To\u003cbr\u003e\u003cbr\u003eAfter shampooing with Moisture Shampoo, distribute evenly through hair.\u003cbr\u003eRinse thoroughly and style as desired.\u003c\/p\u003e","brand":"Pravana","offers":[{"title":"Default Title","offer_id":47471172354100,"sku":"PRVMMCPCONLTR","price":46.79,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0747\/1366\/1492\/files\/pravana-moisture-marvel-color-protecting-conditioner-1000ml_abd3d6f2-30ae-41c5-ad6d-d50525128491.jpg?v=1770141102"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0747\/1366\/1492\/collections\/pravana.png?v=1771616284","url":"https:\/\/salonbrandz.com\/fr\/collections\/pravana.oembed?page=2","provider":"Salon Brandz","version":"1.0","type":"link"}