{"product_id":"joico-blonde-life-brightening-shampoo-50ml","title":"Joico - Blonde Life - Brightening Shampoo - 50ml","description":"\u003cp\u003eBrighter Blondes. Stronger Strands. Clean, Weightless Radiance.\u003c\/p\u003e\u003cp\u003eJoico - Blonde Life - Brightening Shampoo - 50ml\u003cbr\u003eKeep your blonde looking salon-fresh with Joico Blonde Life Brightening Shampoo — a sulfate-free cleanser designed to gently yet effectively lift impurities, oil, and dulling buildup while restoring your hair's natural luminosity. Perfect for bleached, double-processed, or highlighted blondes, this nourishing formula enhances vibrancy without compromising strength or softness.\u003cbr\u003ePowered by an exclusive blend of Arginine, Monoi Oil, Tamanu Oil, and Joico’s innovative SmartRelease™ Technology, this shampoo repairs, hydrates, and shields hair from environmental and chemical stressors. It tones and brightens with every wash, leaving blonde hair beautifully soft, light-reflective, and brass-free — all without stripping away essential moisture. \u003cbr\u003e\u003cbr\u003eGently cleanses without sulfates or harsh agents\u003cbr\u003eEnhances brightness and removes dull buildup\u003cbr\u003eTones \u0026amp; refines blonde while maintaining color integrity\u003cbr\u003eStrengthens \u0026amp; smooths with keratin, oils, and SmartRelease™\u003cbr\u003eHydrates without weight for soft, frizz-free hair \u003cbr\u003e\u003cbr\u003eHow To\u003cbr\u003eApply to wet hair and massage into a rich lather. Rinse thoroughly. Repeat if desired. For optimal results, follow with Joico Blonde Life Brightening Conditioner or Masque.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":47471113732148,"sku":"JOCBLBSH50","price":10.79,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0747\/1366\/1492\/files\/joico-blonde-life-brightening-shampoo-50ml.jpg?v=1770139211","url":"https:\/\/salonbrandz.com\/fr\/products\/joico-blonde-life-brightening-shampoo-50ml","provider":"Salon Brandz","version":"1.0","type":"link"}