{"product_id":"pravana-chromasilk-vivids-original-smokey-violet-90ml","title":"Pravana - ChromaSilk Vivids Original - Smokey Violet - 90ml","description":"\u003cp\u003eThe ChromaSilk VIVIDS range consists of non-oxidative, semi-permanent hair colors specifically formulated to be used without a developer.\u003c\/p\u003e\u003cp\u003ePravana ChromaSilk Vivids Original Smokey Violet - 90ml\u003cbr\u003eNew cooler-toned purple VIVIDS shade allows for endless customization and unlimited color possibilities.\u003cbr\u003ePRAVANA, a pioneering force in the creative color category, has gained recognition for its acclaimed VIVIDS collection and boasts one of the industry's most extensive ranges of semi-permanent creative colors. Among them, the Chromasilk VIVIDS Direct Dye stands out as a line of exceptionally vibrant and long-lasting colors. These semi-permanent shades are specifically designed to be applied directly onto clean, dry, pre-lightened hair, without the need for mixing them with a developer. VIVIDS Clear-Dilute can be used to lighten or brighten any of your VIVIDS shades. \u003cbr\u003e\u003cbr\u003eVibrant color lasts up to 30 washes when used with Color Protect Shampoo and Conditioner\u003cbr\u003eProvides long-lasting, rich color \u0026amp; brilliant shine\u003cbr\u003eVIVIDS Clear-Dilute can be used to dilute colors to make them lighter\u003cbr\u003eVIVIDS Clear-pastel can be used to dilute colors to make them pastel\u003cbr\u003eVIVIDS Black can be added to these to deepen them\u003cbr\u003eAllows for endless customization\u003cbr\u003eIntermixable with other VIVIDS Shades for unlimited color possibilities\u003cbr\u003e\u003cbr\u003eHow To\u003cbr\u003e\u003cbr\u003ePre-lighten hair to recommended level prior to coloring.\u003cbr\u003eApply VIVIDS directly to clean, dry hair.\u003cbr\u003eProcess for 20-30 minutes at room temperature.\u003cbr\u003eRinse thoroughly with cool water.\u003cbr\u003eDesigned to be used without developer.\u003cbr\u003eCan be used for enchanting new creations.\u003c\/p\u003e","brand":"Pravana","offers":[{"title":"Default Title","offer_id":47471171207220,"sku":"PVCSVVSMVIO","price":15.29,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0747\/1366\/1492\/files\/pravana-chromasilk-vivids-original-smokey-violet-90ml.jpg?v=1770141063","url":"https:\/\/salonbrandz.com\/fr\/products\/pravana-chromasilk-vivids-original-smokey-violet-90ml","provider":"Salon Brandz","version":"1.0","type":"link"}