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Color Touch results beautifully fade over 28 washes. *with Color Touch Plus\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cdiv class=\"sc-e078a01b-2 bllwbQ\"\u003e\u003cstrong\u003eBenefits \u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv class=\"sc-e078a01b-2 bllwbQ\"\u003e\n\u003cstrong\u003e\u003c\/strong\u003e\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sc-e078a01b-2 bllwbQ\"\u003eNEW built-in Metal Purifier for true-to-tone vibrancy no matter the hair condition\u003c\/div\u003e\n\u003cdiv class=\"sc-e078a01b-2 bllwbQ\"\u003eAmmonia Free* *except Color Touch Plus which is low-ammonia\u003c\/div\u003e\n\u003cdiv class=\"sc-e078a01b-2 bllwbQ\"\u003eUncompromised vibrancy \u0026amp; shine \u003c\/div\u003e\n\u003cdiv class=\"sc-e078a01b-2 bllwbQ\"\u003eUp to 70% grey coverage* (*with Color Touch Plus )\u003c\/div\u003e\n\u003cdiv class=\"sc-e078a01b-2 bllwbQ\"\u003eBeautifully fades over 28 washes\u003c\/div\u003e\n\u003cdiv class=\"sc-e078a01b-2 bllwbQ\"\u003eVegan, Formulated without Silicons, Free of Mineral Oil\u003c\/div\u003e\n\u003cdiv class=\"sc-e078a01b-2 bllwbQ\"\u003eALWAYS LOVED, NOW BETTER THAN EVER\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sc-e078a01b-2 bllwbQ\"\u003e\n\u003ch3 class=\"sc-e078a01b-1 cQPrTk\"\u003eUSAGE INSTRUCTIONS\u003c\/h3\u003e\n\u003cdiv class=\"sc-e078a01b-2 bllwbQ\"\u003eAlways mix Color Touch hair color with Color Touch Emulsion 1.9% or 4% in a 1:2 ratio and develop for up to 20 minutes. 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