Brand With A Heart
Soft, defined curls—powered by botanicals. Loved for the bounce, remembered for the scent.
Brand With A Heart - OMG Curl Leave-In Conditioning Blend - 177ml
OMG Curl Leave-In is a lightweight, cream-based leave-in conditioner formulated to hydrate, soften, and define curls—without the weight or residue. Designed for textured, wavy, curly, and coily hair, it instantly detangles, locks in moisture, and smooths frizz, making it the perfect prep step for any styling routine.
Infused with Brand With A Heart’s signature M+ Superfruit Complex, rich avocado oil, murumuru butter, and strengthening plant proteins, this clean-beauty formula provides heat and UV protection while restoring curl memory and elasticity. And yes, the banana-cream scent? It’s as nostalgic and addictive as it sounds.
Instant hydration and long-lasting softness
Defines and enhances curl pattern without stiffness
Detangles and smooths with rich botanical emollients
Protects against heat, UV, and breakage
Boosts elasticity and shine with antioxidant superfruits
Clean formula: Vegan, cruelty-free, silicone-free, gluten-free, and free from sulfates, phthalates, and DEA/TEA
How To
Apply a generous amount to damp or dry hair.
Distribute evenly from roots to ends using fingers or a wide-tooth comb.
Style as usual—air dry, diffuse, or layer with gels or custards for added hold and definition.
Perfect as a primer before heat styling or to refresh curls on no-wash days.
