Repair damage. Protect color. Transform your hair’s strength and softness.
Pureology - Strength Cure - Shampoo - 266ml
Give damaged, color-treated hair a new lease on life with Pureology Strength Cure Shampoo—a rich, concentrated, sulfate-free formula designed to cleanse gently while restoring resilience and vibrancy.
Infused with Keravis® plant protein to fortify from within and Astaxanthin, a potent antioxidant, to protect against free-radical damage, this shampoo rebuilds weakened fibers, reduces breakage, and seals the cuticle for exceptional smoothness. The exclusive AntiFade Complex® locks in hair color for long-lasting brilliance, while a raspberry, peach, and water-flower aromatherapy blend elevates every wash into a sensorial experience.
Repairs and strengthens to reduce breakage in damaged strands
Protects color vibrancy with patented AntiFade Complex®
Smooths and softens while improving manageability
Vegan, cruelty-free, and free from sulfates and harsh detergents
Highly concentrated formula means a little goes a long way
How To
Apply a small amount to wet hair.
Massage into a luxurious lather, then rinse thoroughly.
For optimal repair, follow with Pureology Strength Cure Conditioner.
